The kit was unveiled at the Emporio Armani Men’s Spring/Summer 2024 show

The Italian National kit for the Paris 2024 Olympic and Paralympic Games, designed by EA7 Emporio Armani, was unveiled during the presentation of the Emporio Armani Men’s Spring/Summer 2024 collection.

Armani Designs For The Win

EA7 Emporio Armani is the official outfitter for Team Italy at the Paris 2024 Olympic and Paralympic Games. Six Olympic and six Paralympic athletes will be competing in various disciplines at the Games, walking the Armani/Teatro catwalk in garments created especially for this momentous sporting event.

Moreover, the collection, fashioned in the elegant and distinctive ‘Armani blue,’ includes the iconic podium tracksuit with the phrase ‘W Italia’ prominently featured on the front. Each individual letter is made from satin patches and sewn on with contrasting stitching.

The beginning of the Italian national anthem is also printed inside the collar of the polo shirts and T-shirts, while the entire first verse can be found inside the jackets. The collection is also complemented by trolley bags, bags, backpacks, caps and sneakers.

Style & Sports

Giorgio Armani himself stated, “My partnership with CONI and CIP dates back to 2012 and continues to bring all parties great satisfaction. Seeking new solutions for the athlete’s kit, which must blend elegance with practicality, is always an exciting challenge for me. For Team Italy in Paris, I have created functional yet stylish garments, designed to catch the eye and foster a powerful sense of belonging in our athletes.”

On top of that, Giorgio will also design the official uniform for athletes to wear during the Olympic Games opening ceremony which is planned to take place on the Seine on 26 July 2024, and the Paralympic Games opening ceremony, to take place on 28 August at Place de la Concorde.

Teamwork Makes The Dream Work

The designer’s collaboration with CONI (Italian National Olympic Committee) and CIP (Italian Paralympic Committee) will continue for the Milano Cortina 2026 Winter Olympic and Paralympic Games.

What’s more, Giorgio Armani has also previously dressed athletes at the London 2012, Rio 2016 and Tokyo 2020 Summer Olympic and Paralympic Games and the Sochi 2014, Pyeongchang 2018 and Beijing 2022 Winter Games.

The dedicated capsule collection, inspired by the kit to be worn by Team Italy in Paris, will be available at selected Emporio Armani stores, multi-brand stores and online from April 2024.

Fancy something from the collection? Get it on the Official Armani Website.