Fans of Hot Wheels and Formula 1 have a reason to celebrate. Both brands are coming together for a new range of collaborative products. One the cards are a new product line featuring F1 Teams, which will bring the thrill of F1 races to 1:64 scale. This will undoubtedly deliver a brand-new way for automotive enthusiasts to play and collect, allowing kids and adults to celebrate their passion for racing with Hot Wheels.

Ready To Race

The first product drop is a one-of-a-kind collector die-cast and is available now on Mattel Creations. The limited-edition Formula 1 car has a special Hot Wheels racing livery to celebrate the partnership, and includes bespoke Real Rider wheels with interchangeable tyres, full-metal body and chassis and new F1 casting.

The Hot Wheels F1 die-cast also features the number 68 on the nose, giving a fun nod to the year Hot Wheels debuted. Inspired by the Hot Wheels “Original 16” designs, the car will come in a collector’s ‘Kar Keepers’ clamshell case to deliver the ultimate collector and racing fan experience.

Hot Seller

Following the initial product drop, the multi-year collaboration will continue to expand throughout the 2025 season and beyond. Sold in more than 150 countries, the Hot Wheels Single 1:64 Assortment was the number one item sold across all toys globally in 2023.

Formula 1, the greatest sports and entertainment spectacle and the most popular racing series on the planet, is joining the Hot Wheels family. With more than 700 million fans and 24 races, the FIA Formula One Championship features the world’s best drivers competing at more than 200mph on iconic and challenging circuits around the globe.

(Images: Hot Wheels)