Bell & Ross Unveil The New BR-03 Horizon
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The limited edition Bell & Ross BR-03 Horizon is limited to only 999 pieces
The Bell & Ross BR-03 Horizon has made its debut. A remarkable piece that brings the essence of aviation directly to your wrist is limited to just 999 pieces. What’s captivating about this timepiece is that it reinterprets the iconic artificial horizon instrument, essential for pilots, allowing for perfect spatial orientation while exuding a unique and playful aesthetic.
True To The Brand Identity
The artificial horizon is a key component in aircraft navigation, featuring a sphere divided into blue (sky) and dark (earth) halves, with a schematic aircraft silhouette at the centre. The watch ingeniously mirrors this design, merging round and square shapes, hallmarks of Bell & Ross’ identity.
Moreover, the outer dial showcases the aircraft’s lateral tilt angle, while the centre displays pitch, effectively marrying functionality with style. Historically, cockpit instruments were developed to enhance pilots’ navigation capabilities, especially crucial for flying in poor visibility. 
Practical And Stylish
The artificial horizon allows pilots to maintain control during challenging conditions, making it an indispensable tool. The BR-03 Horizon reflects this heritage, incorporating an intuitive design that prioritises readability, essential for both aviators and watch enthusiasts alike. The watch boasts a sophisticated yet user-friendly interface.
The large white minute hand and a striped seconds hand make time-telling straightforward, while the luminescent blue dial ensures visibility in low-light conditions. Crafted from micro-blasted black ceramic, the 41mm case is water-resistant up to 100 metres and features a scratch-resistant anti-reflective sapphire crystal.
Customisable Style
Powered by the automatic BR.CAL-327 movement, the BR-03 Horizon embodies robustness and style, complemented by an interchangeable black rubber strap and an optional orange Velcro strap. This watch isn’t just about telling time, it’s a statement piece for those who share a passion for aviation.
With a retail price of RM20,500, the BR-03 Horizon is more than just a timepiece, it’s a symbol of adventure and the pinnacle of the Bell & Ross’ commitment to merging horology with aeronautics. Perfect for design aficionados and aviation enthusiasts alike, this watch stands out as a definitive addition to any collection.
