Check out the five new BR watches from the brand unveiled recently in Geneva 

Bell & Ross has introduced five new novelties at the recent Watches & Wonders Geneva exhibition. This year, the brand decided to elevate its urban collection through modern design and exceptional material. Here’s a rundown on what’s new.

BR 05 Black Ceramic

With impressive technical properties such as complete resistance to scratches, ceramic has become a key material in watchmaking. Ultra-resistant while being lightweight, for the first time, Bell & Ross has used this technical material in its urban line along with its favourite colour, black.

With sapphire crystal backs, the BR 05 Black Ceramic, BR 05 Skeleton Black Ceramic and Skeleton Black Lum Ceramic also reveal the black ruthenium finishes of their automatic mechanical movement, with a diametre of 41mm which offer 54 hours of power reserve.

BR 05 Chrono Grey Steel & Gold 

Ultimate combination of performance and elegance, the contrast of gold and steel never fails to seduce lovers of sophisticated timepieces. With the new BR 05 Chrono Grey Steel & Gold, combining ruthenium and rose gold, Bell & Ross presents a watchmaking jewel.

The case is machined from steel, with satin finishes and polished to amplify the architecture of its lines. The bezel, and the central links of the integrated bracelet, are in 18k rose gold. At the heart of the BR 05 family, the new Grey Steel & Gold is part of the range of chronographs. This timepiece offers a power reserve of 60 hours.

BR-X5 Black Titanium

Designed with a famously lightweight metal, the new BR-X5 Black Titanium also elevates the brand’s urban collection. With a long history of use in aviation, the watch has also earned its spurs in contemporary fine watchmaking. Lightweight, comfortable, and resilient, this high-tech material offers a style all its own, with an understated colour.

Assembled around a waterproof container which protects the manufacture movement, the 41mm case is hollowed out and made of titanium, making it lighter and more comfortable. Like every watch in the X5 collection, the new BR-X5 Black Titanium is powered by a manufacture movement which offers a power reserve of 70 hours.