The Continental SportContact 7 is the latest generation flagship UUHP Tyre

In tandem with the series of Generation 7 products introduced in Malaysia, Continental Tyres has launched its flagship Ultra Ultra High Performance (UUHP) tyre, the SportContact 7, developed to redefine performance criteria standards and provide unparalleled driving confidence on the road and on track.

The latest Continental SportContact 7 features a series of latest technology such as an upgraded adaptive pattern that reacts to different driving behaviors by providing additional grip on the asphalt and will be made available in 18’’ to 23’’ tyre sizes.

Moreover, the latest development also includes Force Clustering that provides the same SportContact handling and tailor-made performance for every vehicle class and the exclusive BlackChili technology has been further harmonized with the tyre pattern concept to ensure next level of driving pleasure.

Andrea Somorova, Managing Director of Continental Tyre Malaysia, said, “For the past several years, we have been listening to customers’ feedback and observing various performance driving patterns of road users across the globe, including Malaysia.”

“To meet the evolving driving patterns and customer needs, we have exclusively developed the Sport Contact 7 with stickier compounds that ensure a better grip for an enthusiastic driving experience with zero compromise on safety and comfort on the road.” She added.

With the latest adaptive pattern technology for straight roads, the Continental SportContact 7 is able to provide outstanding grip in wet conditions during braking or accelerating and avoid micro aquaplaning during cornering. During handling situations, the adaptive pattern of the tyre is able to provide stable handling characteristics in the outer shoulder, allowing only limited movement of the pattern.

On top of that, as heavy vehicles in the UUHP environment need different performance requirements than light vehicles, the Continental SportContact 7 is the first Continental tyre that is tailor made for every vehicle class and weight. The goal is to provide sporty performance regardless of what car one drives.

The latest generation of resins combined with BlackChili compound, has been refined with new plasticizer to create an ultra-sticky compound, which is used together with the ground braking low void profile design to create an outstanding leap in tyre performance.

What’s more, with its latest technology and confidence to be able to cater for every vehicle’s needs, the Continental SportContact 7 has received multi-award accolades from third party tyre review experts in Europe, including but not limited to Evo, AutoBild, Sport Auto, AutoExpress, WhatTyre, and Tyre Reviews.

Find out more on the official Continental Tyres Malaysia website linked here.