This special orange color is launched exclusively for the gifting period

With the festivities of the Lunar New Year inching ever closer we all need to look our best. Part of looking good is being festive, so how can we do both? Well Dyson has the answer, by offering a range of its products in an exclusive topaz orange colorway specially for the holiday season.

Why orange and not red though, you ask? Well the color red is being so overused this time of year and since orange is just a lighter shade of red, it is a more unique choice. Plus, the color orange was also inspired by its phonetic resemblance between ‘mandarin- 桔’ and ‘luck- 吉’ in Chinese as well.

This stylish topaz orange is available for a few Dyson products including the Dyson Supersonic hair dryer and the Dyson Airwrap multi-styler Complete Long. The colour scheme draws inspiration from the cultural allusions to luck and prosperity as well as the engineering process of anodisation.

On top of that, this unique and metallic  topaz orange finish was achieved through many rounds of experimentation by Dyson’s color, materials and finish engineers.  We say it was all well worth it because when you look at these products, they just ooze festive cheer and top tier style.

Additionally, this precise process that resulted in the unique topaz orange finish was designed to mimic the process of anodisation and it was executed perfectly. Why anodised? Well because anodised finishes create an interplay of light on the surface of the object to enhance the complexity and depth of colour.

If you want to make sure you look on top of your game this Lunar New Year but don’t want to do it like everyone else is, then stand out from the red crowd and be beautifully orange instead. After all, different is beautiful so go ahead and use the stunning products from Dyson to look stunning yourself.

These beautiful topaz orange Dyson products will be made available at Dyson Demo Stores and online. Visit the Official Dyson Website to find out more.