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HBO Is Asking Fans Of House Of The Dragon To Pledge Your Allegiance

This is all part of the marketing gambit for the new season

Entertainment Lifestyle

HBO Is Asking Fans Of House Of The Dragon To Pledge Your Allegiance

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Following the premiere of the second season of the HBO Original drama series House of the Dragon, HBO GO invited fans to pledge their allegiance through a series of creative and immersive marketing activations across Southeast Asia. As part of the Pledge Your Allegiance campaign, HBO Asia has revealed CGI banners at the Petronas Twin Towers and Merdeka Square in Malaysia.

Enter And Win

HBO Pledge Your Allegiance

From July 1 to August 9, fans can also participate in @HBOASIA’s ‘Pledge Your Allegiance’ contest on Instagram and stand a chance to win exclusive items every week. Find out more here.

In addition to that, the campaign also sees HBO Asia orchestrating CGI banners across key landmarks across Southeast Asia in markets such as Thailand, Philippines and Indonesia.

Hit Fantasy Series

Don’t miss Season two of House of the Dragon on HBO (Astro Ch 411 / Unifi TV 401) and HBO GO with new episodes weekly, every Monday. The series premiered on 17 June and features returning cast members such as Matt Smith, Olivia Cooke, Emma D’Arcy, Eve Best, Steve Toussaint, Fabien Frankel, Ewan Mitchell, Tom Glynn-Carney, Sonoya Mizuno, and Rhys Ifans.

Additional cast includes Harry Collett, Bethany Antonia, Phoebe Campbell, Phia Saban, Jefferson Hall, and Matthew Needham. Based on George R.R. Martin’s “Fire & Blood,” the series, set 200 years before the events of Game of Thrones, tells the story of House Targaryen.

Subscribe to HBO GO online to check out the series as well as all seasons of Game of Thrones.

(Images: HBO GO)

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